Legal

Privacy Policy

In effect from 2 July 2026. This policy describes what data Notela Guides processes and how you can exercise your rights.

1. Who processes the data

The data controller for the site notelaguides.com is Wocherie OÜ (Estonia). For questions about the processing of personal data, write to info@wocherie.com.

2. What data we collect

The site is an informational project without registration or personal accounts. We do not create an account for you and do not collect more data than is needed for the site to work and to provide the paid selection service. We may process:

  • anonymised data about visits (pages viewed, device type, approximate region, referral source) and about actions in the interface (for example, taking the free test, clicks on buttons and on product links);
  • technical data that your browser sends automatically (browser type and language, IP address in a form anonymised for analytics);
  • your email address and questionnaire answers — only if you order the paid personal selection (see section 4);
  • the content of your message if you write to us by email yourself.

3. Cookies and analytics

To understand how the pages are used, we use the web analytics Vercel Analytics (provider — Vercel Inc.), which works in an anonymised form and does not build advertising profiles. In addition, we keep our own anonymised statistics of interface events (for example, the steps of the selection funnel and clicks on product links) in order to improve the content and usability of the site; this data is not linked to your identity. Necessary cookies keep the site working; analytics and affiliate cookies are set in accordance with the applicable consent requirements, and you can manage them through your browser settings.

4. Paid selection: payment and delivery of the result

If you order the paid personal selection, we process your email address and questionnaire answers in order to create and send you a personal guide. The following contractors (data processors) are involved:

  • Stripe — accepting payment. You enter payment details (card number, etc.) directly with Stripe; we have no access to them and do not store them.
  • Resend — sending the email with the guide to the address you provided.
  • Railway — hosting the database where the order is stored (email, questionnaire answers, generated guide, payment status) to fulfil the service and provide support.
  • Anthropic — generating the text of the personal guide from your answers; the answers are transmitted to produce the result.

We do not use your email from the paid selection for mailings and do not pass it to third parties, other than the contractors listed and cases provided for by law.

5. Affiliate links

The site contains affiliate links (in particular, to partner shops via affiliate networks). When you follow such links, third-party services may set their own cookies to record clicks and purchases. The processing of data by these services is governed by their own privacy policies. More on the affiliate links page.

6. Legal bases

We process data on the basis of: performance of a contract (processing email and questionnaire answers to provide the paid selection service); your consent (analytics and affiliate cookies, where required); and our legitimate interest in ensuring the operation, security and improvement of the site (anonymised statistics and necessary technical data) — in accordance with the GDPR.

7. International data transfers

Some of our contractors (including Vercel, Stripe, Resend, Railway, Anthropic) are located outside the European Economic Area, in particular in the USA. In such cases, data is transferred using the safeguards provided for by the GDPR (for example, standard contractual clauses).

8. Retention periods

Anonymised analytics data is kept for the period set by the analytics service used and our internal rules. Data of a paid selection order (email, questionnaire answers, guide) is kept for as long as necessary to provide the service, support and fulfil accounting and legal obligations. Email correspondence is kept for as long as necessary to reply and for related obligations.

9. Your rights

Under the GDPR you have the right to:

  • access your data and receive a copy of it;
  • rectify inaccurate data;
  • erase data (the “right to be forgotten”);
  • restrict processing and object to it;
  • data portability;
  • withdraw previously given consent at any time.

To exercise your rights, write to us at the address above. You also have the right to lodge a complaint with a supervisory authority — in Estonia this is the Data Protection Inspectorate (Andmekaitse Inspektsioon).

10. Changes to the policy

We may update this policy. The current version is always available on this page with the effective date indicated.